Wednesday, 26 February 2014

Introduction to the project

Hello reader,
In my Btec art class I have previously been :
-  Researching symbolism ( the meaning behind imagery and the conceptual interpretation that others see when looking at certain pictures)
-  Color representation (the meaning behind colors in our society and in other cultures e.g. the color black represents mystery and death) 
Analysing advertising company poster and clips such as the wonderbra poster and the skoda cake car clip we broke down key aspects of the visual advert.
Research on  Advertising agencies
- what do ad agencies do ?
- what clients come to ad agencies?
- what are the job roles within a ad agency e.g. copy writer , art director
From my previous research and work I now have been set a brief by a company called Publicis, they have sent the brief one behalf off the client Depauluk.
The Depaul Charity...
Helps homeless, vulnerable and disadvantaged young people.
They find young people a place to call home.
They prevents young people from becoming homeless by rebuilding family relations and offers support to young offenders.
They aid and offer disadvantaged use with the opportunities to progress beyond homelessness and fulfill  potential
 The client has ask me to create a piece of art work which can convay this statement "To offer homeless and disadvantaged people the opportunity to fulfil their potential and move towards an independent and positive future "
 
In the future I would like to have the chosen two artists in which I will look at that work for inspiration and create my poster using the chosen artist techniques and skills also i will be creating a concept board which symbolises/represents certain words in the mission statement.








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